Retail
Structured communication across outlets
Retail businesses usually communicate with customers over calls for simple queries and solving grievances. Usually, these calls are not tracked. Therefore, chances of issues going unnoticed or being lost due to oversight is very high.
1 Single number for customer communication – whether you have a single retail outlet or multiple ones, you can use cloud telephony to ensure that your customers can reach out to you on a single number. Through a simple extension based calling system or a caller’s IVR input, every single outlet’s customer communication can be tracked and studied.
3 Easy promotions – Using automated calls & sms, you can promote the latest offers, special discounts, new arrivals in your outlets, etc. in an effective and non-intrusive manner.
5 Real-time customer feedback – After a visit to your outlet, you can get real-time honest feedback from your customers over calls & SMS.
2 Measuring marketing ROI – Using a virtual number (Exophone) on your ad collaterals (online, print, digital, hoardings, pamphlets), you can measure the effectiveness of your ad campaigns by mapping it to the number of calls received.
4 Improved customer experience – When you track and record calls, you can use real conversations to understand how your staff interact with your customers. These recordings can also be used in trainings to improve the quality of the customer experience.
1 Single number for customer communication – whether you have a single retail outlet or multiple ones, you can use cloud telephony to ensure that your customers can reach out to you on a single number. Through a simple extension based calling system or a caller’s IVR input, every single outlet’s customer communication can be tracked and studied.
2 Measuring marketing ROI – Using a virtual number (Exophone) on your ad collaterals (online, print, digital, hoardings, pamphlets), you can measure the effectiveness of your ad campaigns by mapping it to the number of calls received.
3 Easy promotions – Using automated calls & sms, you can promote the latest offers, special discounts, new arrivals in your outlets, etc. in an effective and non-intrusive manner.
4 Improved customer experience – When you track and record calls, you can use real conversations to understand how your staff interact with your customers. These recordings can also be used in trainings to improve the quality of the customer experience.
5 Real-time customer feedback – After a visit to your outlet, you can get real-time honest feedback from your customers over calls & SMS.
Here is how customer has used SMS for their business



Resources

Automated Calls vs SMS Reminders: Why calls win
Millennials might prefer SMS over calls, but statistics prove that when it comes to reminders, calls reigns supreme. A reminder SMS is bound to get lost in our inbox that is already swamped with text messages.
This white paper helps understand the unique ways in which automated calls can be used for reminders.

The Perfect Marriage of Automation and Customer Experience for a Call Center Using Legacy Systems
Call automation plays a crucial role in giving right responses to customers at the right time and boosting the overall customer experience. This whitepaper answers the question, “how can I automate my existing systems to boost my customer experience?”
Find out how Exotel can work for you. Set up a call.
We are India & SE Asia's leading cloud telephony & communications operator. Let us show you how!
Call
or
