Patented lead management for marketplaces – Lead Assist
The most cost-effective way for marketplaces to connect vendors and buyers
How can effective lead management help your marketplace?
For a marketplace, it is important to connect buyers and sellers for a conversation. The easiest way to facilitate this conversation is over a phone call. But the challenge is that the conversation can’t happen off the platform and the connection needs to be accounted for. This directly affects monetisation and here’s where cloud telephony helps.
How Exotel’s call center software works
A transaction begins between the vendor and the customer
When a customer places an order for goods or services, your server communicates with Exotel to connect the buyer and the seller.
An Exophone is auto allocated for the transaction
Using our allocation API, a virtual number (VN) is allocated automatically from a pool of VNs for a particular transaction
Exotel connects the vendor and customer
The customer and the vendor can communicate over the allocated virtual number during the transaction period without revealing their personal numbers
Virtual number added back to the pool of VNs
After a transaction ends, virtual number is de-allocated from both the parties and ready to be used again for another transaction
Advantages of effective lead management
Track and Analyse
Track connections made between buyers and sellers. Analyse patterns and collect insights using call analytics
With Exotel’s smart number management system, work with a limited pool of numbers and save cost
Connect buyers and sellers without revealing either party’s phone numbers to ensure privacy
With proof of connections and conversation, monetisation becomes simpler
Improved customer experience
When the customer’s primary number is busy, Exotel helps you automatically retry an alternate number
Integrate customer conversation history, call recordings, etc. directly into your CRM
Save cost with effective lead management
Virtual numbers are a scarce commodity. But they are still the easiest way to connect vendors and buyers when you want to be in control of conversations and track them. LeadAssist is a path-breaking product that allows you to work with a limited number of virtual numbers or Exophones and still be in control. And naturally, this brings your cost down as well!
Who can use it?
Any marketplace that wants to connect buyers and sellers.
Exotel helps Quikr connect buyers and sellers with increased efficiency
Quikr monetizes its services product based on the analysis of Exotel’s call data
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Asia’s most innovative companies use Exotel
The number masking feature has been a very worthy addition to making our customer experience even better.
We used to use a traditional PBX system before. But that doesn’t have the capabilities of Exotel’s IVR system. So, we decided to use Exotel for our IVR cancellation system.
Exotel’s automated calls have helped in increasing our service levels and reducing our costs since there is no need for any manual intervention.
Exotel’s APIs are very clearly defined. Our tech team could integrate them in no time. It’s easy to incorporate into any product.
Very supportive and understanding staff who have lived up to every expectation, and at times exceeded them too.
Exotel’s API documentation and implementation process is extremely simple and easy to follow. There were no hassles in setting it up. We use other cloud telephony platforms as well but Exotel gets a big thumbs-up from us for their ease of use.
We have worked across cloud telephony players and with other vendors, but the fact is Exotel is dependable.
Moving your business communication to the Cloud
Businesses often move to cloud communication system to save on operational costs. However, that is not the only benefit of moving to the cloud. We wrote down the other direct and indirect advantages of moving your business communication to the cloud in this white paper.