USE CASE

Number Masking For Customer Privacy

Connect your customers to drivers, delivery personnel or vendors, without revealing their phone numbers

number masking solution

What is number masking?

Number masking or call masking is the best way for businesses to safeguard their customers’ identity, and prevent misuse of sensitive information, enabled by anonymization of customer’s phone number. This solution allows you to connect two parties without revealing either party’s phone number.

How It Works

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1

Driver/Executive gets assigned to a customer

Clicking on the ‘call customer’ button in the app, automatically makes a call to Exotel’s virtual number.
2

Exotel reaches your server

Exotel pings your server with the driver’s/ executive’s details. Your server returns the corresponding customer’s number
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3

Exotel Dials Customer Number

Exotel connects the assigned executive to the respective customer
4

Customer number masked

Customer/passenger numbers are masked from drivers/executives as virtual number acts as a bridge between the parties
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Try Exotel’s Number Masking Solution Free for 15 Days

Get 1000 free credits on Sign-Up

How Businesses use Number Masking

Take a glimpse of how Exotel’s number masking solution helps businesses on a day to day basis

Advantages of Masked Phone Numbers

Ensure Customer Privacy

Ensure Customer Privacy

Your customer’s phone number is never revealed during the transaction. After all, the onus of protecting the customer’s privacy falls on the business
In-platform transactions
Number masking is also the best way to avoid off-platform transactions thereby allowing you to monetize better
Save Cost
Call your customers without depleting your employees’ mobile balance. Connecting them via Exotel is more cost efficient
Track & Analyse
Track, record and analyse all your customer conversations to gain insights in real-time

How Businesses Use Number Masking Solution

Best Support

Managing Vendor and Buyer Conversations

Setup a call center in minutes. Add co-workers, create a call flow and you are good to go! For a marketplace, it’s critical to track and manage all the leads. It’s also important to prevent conversations from going off the platform. Number masking for communication can greatly help you achieve both.
Confirm COD orders

Last-Mile Delivery Tracking

Phone number masking feature allows the delivery agent to reach the customer over a call in case they need to without having access to their phone number.
Improve customer experience

Driver and Customer Communication

Using number masking ensures that customer information is not shared with the drivers. This helps in protecting the customer’s privacy and to prevent misuse of sensitive data.

Industries that Use Number Masking

Virtual Number

Ecommerce, 3PL and Food Delivery

Number masking allows delivery agents to connect with customers without revealing contact details. This is enables companies to safeguard customer privacy and be compliant with the PDPA and other similar laws.
Virtual Number

Marketplace

It’s crucial to use number masking for lead tracking and prevent conversations to move out of the platform.
Virtual Number

Cab and Bike Aggregators

Using Number Masking, companies ensure that sensitive customer information is not shared with drivers. This adds to the safety of the passenger when traveling.

Leading businesses use our call masking solutions

Banking & Financial Services

Logistics

Healthcare

Expansion was a breeze with Exotel

Toit uses Exotel to streamline its reservations & operations

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Exotel Helped Squadrun Maintain User Privacy and Increase User Engagement

Resources

Safeguarding customer privacy – Number masking

Safeguarding customer privacy – Number masking

Mobile numbers have become a person’s online identity. This is the reason why people’s phone numbers get passed around like candy. The onus is on businesses to ensure that the privacy of their customers is protected. And Exotel helps them do just that with the number masking solution.

FAQs

How fast can I set up my account?

Usually, account activation takes 30 minutes. Here are the steps to follow -

1. Sign up for a trial
2. Verify your number and the virtual number assigned to your account
3. Complete your KYC

Once your KYC is verified (usually takes 30-45 minutes), you can start making/receiving calls and sending SMSes from your dashboard. 

 

Know More

What are the inbound and outbound call charges?

Call charges for inbound and outbound calls are as follows:

For Indian customers
Pricing starts from**
Single-Leg Call Charges (Same Circle) - INR 0.40/min
Single-Leg Call Charges (Other Circle) -INR 0.75/min
**The prices vary based on volumes of calls. Talk to sales for more or sign up and test our free trial for 15 days

For International customers
Pricing varies on the country you want to make or receive calls from. Contact our international sales for pricing details.

Note: To get a correct price estimation based on your volumes and use case, please contact our sales team.

 

Contact Us

How does pricing work for the voice calls?

Exotel charges voice calls on a per-leg basis:

1. Inbound Calls - An Inbound call is a single-legged call ~ When a call lands on a customer-facing number, Exotel dials an agent number to connect the customer’s call.

2. Outbound calls - An Outbound call is a double-legged call ~ When an agent calls customer, Exotel first dials agent number and then dials the customer number to connect them over a virtual number.

View call pricing here.

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Talk to Sales

How long does it take to set up a call management software?

A cloud call management software can be set up anywhere between 2 to 3 hours. In fact, we helped Zerodha set up their call management system within 3 hours.

How is a hosted contact centre software different from a traditional PBX or EPABX?

Compared to a traditional PBX system, the cloud telephony system allows you to pay for what you use, broadly through plans that suit business requirements or scale. Enterprises can talk to us (link below) for custom configurations to help large-scale teams engage better, or to support a host of use cases. All you need to get started with cloud telephony is a computer and internet connection.

Contact our enterprise team

Can I remove my business number from Truecaller's Spam list if I sign up for its Verified Business Caller ID?

The Verified Business Caller ID solution is not a spam removal solution rather is a brand

identity solution to ensure better identification, branding, and context to improve calling efficiency. It also helps prevent identity theft by scammers. The overall aim is to improve customer confidence and not to whitelist spam numbers. Crossing the spam threshold that is visible through an additional spam score tag on incoming call screens doesn't limit all the features offered as part of the solution.

 

Talk to an expert

 

How to choose the best OTP service provider in India?

Choosing a reliable OTP service provider in India is the key to implement a robust authentication system. Below are some of the important factors to consider:

1. Delivery and Latency Rates: Always choose a provider that can assure you of better OTP delivery rates and lower latency rates.​

2. Flexible APIs: If you are implementing an OTP authentication system using APIs, then make sure that your OTP service provider’s APIs are flexible and easy to implement in your backend systems.

3. Data Security: Your customers’ data should be your number one priority. Always choose a provider that is ISO certified and exercises enterprise-grade security practices.

4. Scalability: Always choose a provider that can quickly scale up or down according to your business needs.

5. Customer Service: Choose an OTP service provider that values your time and truly cares about your success. Always ask if you are getting timely support in case you run into problems.

What is the UL VNO License and in which circle we have the license?

UL VNO is a Unified License Virtual Network Operator. UL VNO license enables us to offer full fledged telecom services by the network of NSO (Network Service Operator) like Airtel, Tata etc.

We now have an UL VNO license in the Karnataka circle under entity name Veeno Communications Private Limited.

 

Why use an SMS API?

SMS APIs are used to allow web applications to send and receive text messages through logic written for standard web frameworks. In simple words, SMS API helps to send and receive messages from the web using SMS API gateways.

 

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How does SMS API work?

The SMS API is a HTTP based REST API which allows you to trigger SMSes using actions/buttons at your internal application. An SMS API is something like a code that allows communication between one platform to another. Think of it as a friendship between two people, a bond is created and then knowledge or information is shared.

 

Know More

Asia’s most innovative companies use Exotel

Try Exotel’s Number Masking Solution Free for 15 Days

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The Exotel
Advantage

Why Exotel is considered as the most reliable cloud communications company in India and Southeast Asia

  • ISO-Certified

    Highly Secure

    ISO 27001:2013 certified information security management system
  • Superior-Quality

    Superior Quality

    Best success rates, voice quality and reduced latency
  • Super-reliability

    Superior Reliability

    Best in class uptimes of 99.94% including operator uptimes
  • Patented-Use-cases

    Patented Solutions

    Gain competitive advantage from patented products
  • Scale-at-ease

    Scale at Ease

    Grow at will, expand without worrying about infrastructure
  • Best-Support

    Best Support

    18×7 customer support via phone, email and Twitter

Find out how Exotel can work for you. Set up a call.

We are India & SE Asia's leading cloud telephony & communications operator. Let us show you how!

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